The luxury electric SUV market is heating up with new entrants like the 2025 Volvo EX90 going head-to-head with established models like the BMW iX. Buyers in Toronto, Montreal and Vancouver have exciting choices to consider. Let's take a closer look at how the Volvo EX90 stacks up against the BMW iX.
Performance and Range
The 2025 Volvo EX90 is powered by a twin electric motor setup providing all-wheel drive capability. The base Twin Motor Plus trim delivers a respectable 402 horsepower. The performance-oriented Twin Motor Performance Ultra and Twin Motor Performance Plus trims boost output to an impressive 509 horsepower for blistering acceleration. Depending on the trim, an 111 kilowatt-per-hour lithium-ion battery provides a driving range between 300-310 miles on a full charge.
The BMW iX also uses a dual-motor all-wheel drive electric drivetrain. Horsepower ranges from 516 horsepower in the xDrive50 to 610 horsepower in the M60 performance version. This model’s battery pack has a slightly smaller capacity at 105.2 kilowatts per hour but still enables a competitive range of 305-324 miles.
Both SUVs provide ample power and over 300 miles of driving range to meet the needs of most drivers in Ontario and Quebec. However, the Volvo EX90 has a slight edge in battery capacity and range in its highest trim.
Charging
Recharging the Volvo EX90 is easy and quick. Using a 240-volt Level 2 charger, it takes about 10 hours to fully replenish the battery. For faster charging on the go, the Volvo EX90 supports DC fast charging up to 250 kilowatts, allowing it to charge from 10-80% in just 30 minutes. Charging ports are conveniently located on the driver's side.
The BMW iX offers similar charging options. At home, it takes less than 11 hours for a full charge using a Level 2 charger. On the road, DC fast charging up to 200 kilowatts is supported, providing 10-80% charge in under 40 minutes.
Interior and Technology
Inside the cabin, the Volvo EX90 pampers occupants with a clean, modern Scandinavian design. High-quality materials like ventilated Nordico upholstery and genuine wood trim create a truly premium ambiance. The Volvo EX90 can comfortably seat 6-7 passengers with power folding 3rd row seats available. An impressive array of tech features come standard, including a 9" digital driver display, huge 14.5-inch center infotainment screen, Bose Premium audio system with 14 speakers, 6 USB-C ports, wireless charging, and more.
Not to be outdone, the interior of the BMW iX is just as posh and tech-laden. BMW's latest iDrive 8 operating system is displayed on large curved screens on the dash. The Bowers & Wilkins Diamond surround sound system with up to 30 speakers provides an immersive audio experience. Luxurious touches are everywhere, from the power front massage seats to the panoramic "Sky Lounge" LED roof.
Safety
As expected from Volvo, the EX90 is packed with advanced safety and driver assist features. Notable standard equipment includes blind spot monitoring with steer assist, adaptive cruise control, pilot assist, lane keeping aid, evasion assist, a 360-degree camera system, and front and rear parking sensors. With Volvo's leadership in safety innovations, owners in Vancouver and Montreal can drive with full confidence.
The BMW iX provides a similar suite of active safety technologies to aid the driver. Standard features include lane departure warning, speed limit assist, automatic emergency braking, parking assistant, blind spot detection, and more. The BMW iX also scores top safety ratings from both IIHS and NHTSA crash tests.
Styling
With its bold, Thor's hammer headlight design and sleek, sculpted body lines, the 2025 Volvo EX90 makes a strong visual statement. The distinctive styling sets it apart from other SUVs on the streets of Toronto and Vancouver. Large 22-inch 5-spoke aero wheels are available for an even more aggressive stance.
The BMW iX features a more controversial front grille design that may polarize some buyers. However, the overall shape is unmistakably BMW with short overhangs, strong character lines, and a dynamic profile. Wheel sizes up to 22 inches can be optioned.
Book Your Test Drive
The 2025 Volvo EX90 enters the luxury electric SUV segment as a very compelling option. With its potent performance, long driving range, sumptuous interior, and comprehensive safety tech, the Volvo EX90 goes toe-to-toe with rivals like the BMW iX. Volvo has succeeded in infusing the Volvo EX90 with its core brand principles while pushing forward into an electric future. For Canadians in Ontario, Quebec and British Columbia seeking a high-end family EV that doesn't sacrifice luxury, versatility or innovation, the 2025 Volvo EX90 is a top contender to consider.